Hunting is an age-old tradition dating back to the beginning of time. The need to survive was not taught, it was not learned, it came naturally to man. The landscape of hunting has evolved to mean more than survival today. The modern hunter is not fighting for survival from nature’s beasts and starvation, but rather fighting for the right to continue to take part in something that burns within them. We fight for the privilege to be able to conserve the land and animals that define what nature is all about. The lessons and values learned through this process make us better and heal us from the inside as we leave the world behind and enter into a wild and untamed place. We are drawn, even called, to the outdoors by Pure Instinct.